Industry

Federal IT solutions

Services

Campaign Strategy & Creative Execution

Audience

Government agencies

Region

USA

Challenge

Communicate the value of Alpha Omega’s new product, Delta AI, to a federal audience

Solution

Full-funnel go-to-market campaign promoting Delta AI—a deterministic AI solution for modernizing legacy code

Engagement type

GDS Monthly™ Standard

Alpha Omega launches Delta AI with a unified go-to-market campaign

We partnered with Alpha Omega, a federal IT solutions provider for government agencies. Our role was to lead the creative strategy and content execution for the launch of their latest product, Delta AI.

This new deterministic AI solution helps government agencies modernize legacy code—delivering speed, structure, and reliability to mission-critical systems. But like many technical products, its value risked being lost in complexity. Our job was to make it clear, compelling, and ready for market.

What we delivered

Using our GDS Monthly™ methodology, we developed a full suite of creative assets to support the GTM strategy of their new product:

— Campaign Content Strategy: Defined the optimal content bundle to support go-to-market efforts

— Explainer Video: A 90-second animation introducing the product and its impact

— Procurement Overview: A one-page brief designed for stakeholder and agency decision-makers

— Landing Page: Built to support lead generation and digital outreach

— Whitepaper: Educational asset outlining the advantages of deterministic AI

— Social Bundle: Optimized for both organic LinkedIn and programmatic ad placements

The result

A cohesive, professional campaign that makes Delta AI’s value clear and actionable for federal agencies

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